Is this idea a book?


with AX Mina
Sunday, May 3
11am PT, 1pm CT, 2pm ET, 8pm CET


Author, filmmaker and coach AX Mina leads this reflective workshop on finding clarity and direction when deciding whether to commit to a book project. If you’re pulled in multiple creative directions or unsure whether you want—or are able—to invest the time, energy, and resources in writing a book, or whether your idea can fully take shape as a book, this session offers a practical and embodied approach to the decision-making process. Drawing on her experience working on projects across form—including a young adult book, monograph, podcast, documentary film and art criticism—the session also focuses on identifying the right publishing form and platform for a project. You’ll leave the workshop knowing how to move from uncertainty to informed experimentation, using small-scale tests and intuitive reflection inspired by ikigai, a Japanese concept meaning "reason for being," to better understand which projects feel sustainable, meaningful, and worth pursuing.



AX Mina is a creative consultant, leadership coach, author and artist who thinks about the future of work, technology, media and society. She is a current Senior Civic Media Fellow at the USC Annenberg School for Journalism and Communication and previously led operations at Meedan, a global technology non-profit.Mina is author of Memes to Movements: How the World’s Most Viral Media is Changing Social Protest and Power (Beacon Press) and digital editor for Ai Weiwei: Spatial Matters (MIT Press). Her newest book, the Hanmoji Handbook, is co-authored for MITeen Press about emoji and the Chinese language.

She has spoken at venues like Creative Mornings, Harvard Law School, the Personal Democracy Forum, and the International Journalism Festival, and she has contributed writing to publications like the Atlantic, Fast Company, Hyperallergic and the Economist, and she has exhibited art in spaces such as the Victoria and Albert Museum, Mozilla Festival and the Museum of the Moving Image.

Mina serves on the board of several NGOs, teaches trauma-informed yin yoga, and helps produce innovative media projects, including as associate producer for the Oscar-nominated documentary Ascension and producer of Five and Nine, a podcast about magic, work and economic justice.
Programs at Louis Place in 2024-2025 are made possible in part through the sponsorship of The Field, with funding from Wagner Foundation.  Email
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